Internet en social media

Vergroot je online zichtbaarheid en leer hoe je digitale kanalen strategisch inzet met boeken over internetmarketing, social media en online gedrag. Of je nu werkt aan personal branding, contentstrategie of conversieoptimalisatie – hier begint jouw digitale voorsprong.

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I Mergel

Social Media in the Public Sector – A Guide to Participation, Collaboration, and Transparency in the Networked World Networked World

gebondenEngels9781118109946 16-11-2012

In today′s networked world, the public sector is tapping into new media applications to increase government organizations′ participation, transparency and collaboration. Meer

84,10

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M Kuzmeski

And the Clients Went Wild! How Savvy Professionals Win All the Business They Want, Revised and Updated

paperbackEngels9781118156292 24-1-2012

Combine social media with traditional marketing techniques for breakthrough results! While social media is doing much to change the marketing landscape, it doesn′t mean you have to take an either/or approach between it and more traditional methods. Meer

21,76

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G. Viglia

Pricing, Online Marketing Behavior, and Analytics

gebondenEngels9781137413253 9-5-2014

Over the past few decades marketing practices have shifted with the sudden growth of social media and the proliferation of devices, platforms, and applications. Meer

61,99

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S Stratten

UnMarketing – Everything Has Changed and Nothing is Different 2e

paperbackEngels9781119335009 29-11-2016

UnMarket to build trust and make lifelong customers! In 2009, Scott Stratten and Alison Stratten wrote the bestselling UnMarketing: Stop Marketing, Start Engaging and began a journey that would take them around the world sharing their message of engagement with corporations, entrepreneurs, and students. Meer

27,31

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JC Wolfe

Domain Names Rewired – Strategies for Brand Protection in the Next Generation of the Internet

gebondenEngels9781118312629 4-12-2012

An essential guide to navigating the shifting Internet landscape The Internet is about to profoundly change when it explodes from a 21 top level domain world to a 500 to a 1,000 . Meer

70,25

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Q Terry

The Metaverse Handbook: Innovating for the Internet′s Next Tectonic Shift

gebondenEngels9781119892526 13-6-2022

31,45

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Cor Molenaar

End of Shops

PaperbackEngels9781138255999 11-11-2016

Shops are facing tough times: recession, local legislation, parking problems, competition from the internet and the strong position of suppliers. Buying on the Internet 24/7 has become a real alternative to the local shop with its rigid opening hours and limited choice. Meer

69,98

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. VMR

87 Ways to Make Your Website More Volunteer–Friendly

paperbackEngels9781118692264 9-7-2013

Originally published by Stevenson, Inc., this practical resource provides strategies for nonprofit organizations to connect with more volunteers through their websites. Meer

77,17

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Martin De Saulles

Internet of Things and Business

GebondenEngels9781138689220 13-12-2016

The internet of things (IoT) has the potential to change how we live and work. It represents the next evolution of the computing revolution and will see the embedding of information and communication technologies within machines at home and in the workplace and across a broad range of industrial processes. Meer

83,22

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. CIPR

Share This – The Social Media Handbook for PR Professionals

gebondenEngels9781118404843 20-7-2012

Share This is a practical handbook to the biggest changes taking place in the media and its professions by the Chartered Institute of Public Relations (CIPR) Social Media Panel. Meer

25,91

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Beth Hayden

Pinfluence

paperbackEngels9781118393772 26-7-2012

How to effectively use Pinterest to market your business, product, or service Pinterest, the rapidly growing social networking site that allows users to post and share images and videos on "pinboards" (a collection of pins, usually with a common theme), is providing businesses and savvy entrepreneurs with a new platform to market their products and services. Meer

23,14

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R Heisterberg

Creating Business Agility – How Convergence of Cloud, Social, Mobile, Video, and Big Data Enables Competitive Advantage

gebondenEngels9781118724569 17-10-2014

Creating Business Agility: How Convergence of Cloud, Social, Mobile, Video, and Big Data Enables Competitive Advantage provides a game plan for integrating technology to build a smarter, more customer–centric business. Meer

66,78

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Mark Skilton

Building the Digital Enterprise

gebondenEngels9781137477705 27-8-2015

The digital economy is at a tipping point. This practical book defines digital ecosystems, discusses digital design using converging technologies of social networking, mobility, big data and cloud computing, and provides a methods for linking digital technologies together to meet the challenges of building a digital enterprise in the new economy. Meer

61,99

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Application Servers for E-Business

GebondenEngels9781138468566 30-9-2020

The modern application server is a complex platform that is the linchpin of an enterprise environment that includes a very wide range of technologies-web document formatting, web protocols, server-side scripts, servlets, applets, programming languages, distributed object technologies, security capabilities, directory and naming services, load balancing, system management, and others. Meer

212,20

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Martin De Saulles

Business of Data

PaperbackEngels9781138385672 10-7-2020

This book is about the rise of data as a driver of innovation and economic growth. It charts the evolution of business data as a valuable resource and explores some of the key business, economic and social issues surrounding the data-driven revolution we are currently going through. Meer

54,36

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Handbook of e-Business Security

GebondenEngels9781138571303 19-7-2018

There are a lot of e-business security concerns. Knowing about e-business security issues will likely help overcome them. Keep in mind, companies that have control over their e-business are likely to prosper most. Meer

148,84

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Road for SEEM. A Reference Framework Towards a Single European Electronic Market

GebondenEngels9780415419956 2-9-2008

“Become the most competitive and dynamic knowledge based economy in the world by 2010” is the major objective of the Lisbon strategy for the European Community. Meer

205,16

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Statistical Methods in e–Commerce Research

gebondenEngels9780470120125 17-10-2008

This groundbreaking book introduces the application of statistical methodologies to e–Commerce data With the expanding presence of technology in today′s economic market, the use of the Internet for buying, selling, and investing is growing more popular and public in nature. Meer

168,51

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David Travis

E-Commerce Usability

PaperbackEngels9780415258340 5-12-2002

Top performing dotcoms share a common feature. It isn't a new software plug-in or a design gadget or any other piece of technology. These sites share a passionate focus on usability. Meer

110,81

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Miriam O'Callaghan

Decision Intelligence

GebondenEngels9781032384108 26-4-2023

1. Provides a multidisciplinary approach of building knowledge on DI; 2. Discusses the limits of the human brain and why computer models are better at making decisions; 3. Meer

124,90

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