Internet en social media

Vergroot je online zichtbaarheid en leer hoe je digitale kanalen strategisch inzet met boeken over internetmarketing, social media en online gedrag. Of je nu werkt aan personal branding, contentstrategie of conversieoptimalisatie – hier begint jouw digitale voorsprong.

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Organisation Management in the Digital Economy

GebondenEngels9781032221564 10-6-2022

This book highlights the essence of information technology in the modern digital world in relation to improvements and threats to organisations and e-business in the era of the digital economy. Meer

148,84

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Miriam O'Callaghan

Decision Intelligence

PaperbackEngels9781032384092 26-4-2023

1. Provides a multidisciplinary approach of building knowledge on DI; 2. Discusses the limits of the human brain and why computer models are better at making decisions; 3. Meer

61,53

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Digital Marketing

GebondenEngels9781032471730 12-7-2024

This book provides practical guidance on a range of topics, including strategy and planning, consumer behavior, marketing research, data analysis, B2B marketing, international marketing, communications, sales team management, and internal marketing. Meer

196,04

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Application Servers for E-Business

PaperbackEngels9780849308277 23-1-2001

The modern application server is a complex platform that is the linchpin of an enterprise environment that includes a very wide range of technologies-web document formatting, web protocols, server-side scripts, servlets, applets, programming languages, distributed object technologies, security capabilities, directory and naming services, load balancing, system management, and others. Meer

148,84

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Amy Joyner

The eBay Billionaires′ Club

gebondenEngels9780470055748 18-5-2007

"IN The eBay Billionaires′ Club, you will read thestories of twelve professional eBay merchants whorecognized a great business opportunity on the Internetand pursued it–some at great personal financial risk. Meer

23,14

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G Hardaker

Wired Marketing – Energizing Business for e–Commerce

paperbackEngels9780471496458 12-4-2001

Wired Marketing provides a unique mix of strategic and technical knowledge designed primarily for students on marketing–related courses. It focuses on the Internet as a marketing tool in the context of rapidly changing business and consumer markets, including the emergence of eCommerce on the World Wide Web. Meer

75,72

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Maria Fasli

Agent Technology for E–Commerce

paperbackEngels9780470030301 19-1-2007

Agents are computational systems that are capable of autonomous, reactive and proactive behaviour, and are also able to interact with each other. The application of agents in e–Commerce is one of the fastest–growing and most exciting areas of computer science. Meer

79,87

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R Leinbach

Worlds of E–Commerce – Economic, Geographical & Social Dimensions

gebondenEngels9780471494553 26-1-2001

Worlds of E–Commerce Economic, Geographical and Social Dimensions THOMAS R. LEINBACH and STANLEY D. BRUNN, both of the University of Kentucky, USA Worlds of Electronic Commerce attempts to capture the enormous international impact of the recent explosion in information and communication technologies. Meer

214,21

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Wiley Pathways E–Business

paperbackEngels9780470198575 28-4-2008

For anyone thinking about starting an online business, this resource provides all the steps needed to take an idea and turn it into reality. Wiley Pathways E–Business begins by discussing the legal considerations involved in launching the business as well as tips for acquiring the necessary financing. Meer

129,73

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Dan Ariely

The Dragonfly Effect

gebondenEngels9780470614150 15-10-2010

Proven strategies for harnessing the power of social media to drive social change Many books teach the mechanics of using Facebook, Twitter, and YouTube to compete in business. Meer

28,68

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M Golden

Social Media Strategies for Professionals and Their Firms – The Guide to Establishing Credibility and Accelerating Relationships

gebondenEngels9780470633106 30-12-2010

Expert advice on growing your professional service firm or individual practice through social media Showing professionals and their marketers how to accomplish familiar marketing tactics in newer, ways, Social Media for Professionals and Their Firms takes you step by step in putting social media to work for your professional practice. Meer

49,46

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DA Marca

Open Process Frameworks – Patterns for the Adaptive e–Enterprise

paperbackEngels9780471736110 16-9-2005

This excellent book offers a discussion of e–business, e–process and e–commerce design, from the standpoint of business adaptability and durability. Meer

120,03

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J Mullen

Email Marketing – An Hour a Day

paperbackEngels9780470386736 21-11-2008

If the idea of starting an email marketing campaign overwhelms you, the authors of Email Marketing: An Hour a Day will introduce you to email marketing basics, demonstrate how to manage details and describe how you can track and measure results. Meer

32,84

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A Borelli

Affiliate Millions – Make a Fortune using Search Marketing on Google and Beyond

gebondenEngels9780470100349 11-5-2007

Affiliate Millions For more than a decade, the Internet has allowed people to make substantial amounts of money on both a full–time and part–time basis. Meer

23,14

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D Lindahl

The Six–Figure Second Income – How To Start and Grow A Successful Online Business Without Quitting Your Day Job

gebondenEngels9780470633953 21-9-2010

Proven methods for building an online income stream You don′t have to quit your current job, or already have piles of money, or be 24 years old, or riding a booming economy, in order to start a successful online business. Meer

30,08

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T Mceachern

Re–Wiring Business – Uniting Management & the Web

gebondenEngels9780471175568 24-11-1997

32,84

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AS Goldstein

Starting on a Shoestring – Building a Business Without a Bankroll 4e

paperbackEngels9780471232889 12-8-2002

Live your entrepreneurial dream with no–or little–money down Where there′s a will, there′s a way. Even if you don′t have start–up money in the bank, you can get your new business on its feet with ingenuity and knowledge. Meer

43,92

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Email Marketing By the Numbers

gebondenEngels9780470122457 18-5-2007

Praise for EMAIL MARKETING by the NUM8ERS "At last–a book that marketers can use to gain real respect from CFOs and CEOs who care about the bottom line. Meer

23,14

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DC Marinescu

Internet–Based Workflow Management – Toward a Semantic Web

gebondenEngels9780471439622 25-4-2002

Internet–based business transactions can be broken down into a series of independent steps. This workflow often involves tools from an array of fields, such as network modeling, scheduling, distributed systems, artificial intelligence, software agents, and Java. Meer

194,82

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W Bock

Net Income – Cut Costs, Boost Profits and Enhance Opearations Online

paperbackEngels9780471288398 20-8-1997

Net Income Cut Costs, Boost Profits, and Enhance Operations Online Wally Bock and Jeff Senne "From finance to manufacturing, training to customer service, Net Income is an operating manual for producing results. Meer

43,92

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