Jouw bedrijf is tot iets in staat wat geen enkel ander bedrijf kan. En zodra je dat haast oneerlijke voordeel kunt grijpen, opent het de deur naar ongekende groeikansen.
Neem de juiste beslissingen op het juiste moment met boeken die strategie concreet maken. Of het nu gaat om concurrentieanalyse, positionering of groeistrategieën – deze titels helpen je vooruitkijken én koers houden.
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This book describes the use of matrix structures in large, complex organizations such as MNCs. Using an information-processing perspective of organization design, it develops a more comprehensive theory for fitting the structural configurations of matrix structures to key characteristics of firm strategy. Meer
Political Branding Strategies tells the story of branding by the Australian Labor Party across seven years and three brands – Kevin07, The Real Julia and that of the party. Meer
Crony Capitalism in India provides a comprehensive and scholarly examination of the important topic of crony capitalism, filling an important gap in the market. Meer
What can we tell about the future of automobiles and the industries that make them by examining their past? Wormald and Rennick trace the history of powered land transport, the rise and fall of the railways, the spectacular rise of the automobile, and what might come next. Meer
When it comes to strategy, how should we define victory? For centuries, Eastern and Western thinkers have grappled with this question, offering different answers. Meer
Huawei has become China's most prominent multinational company and a leader in the ICT sector. Given unprecedented access to the company, the authors of this book examine the management transformation of Huawei from its inception in 1987 until 2019, observing in detail not only the creation of its organizational routines but also the breaking of routines across most major functional areas: Management, Product Development, HR, Supply Chain, Finance, R&D, Intellectual Property, and International Business. Meer
Business model innovation is the new strategic imperative for all leaders
Blockbuster′s executives saw Netflix coming. Yet they stuck with their bricks and mortar business model, losing billions in shareholder value. Meer
How to implement an innovation engine in any organization
Innovation is often sought and is in high demand today. At the same time it is often misunderstood and lacks committed sponsorship. Meer
This Element combines the advances of the economics of knowledge and innovation implementing the Schumpeterian notion of creative response to understand the determinants and the effects of the rate and direction of technological and organizational change and its variance across time and space, firms and industries. Meer
Online video expert, John Cecil provides a guide to successfully utilizing video in your marketing strategy by outlining tools and techniques for video creation and distribution. Meer
The potential of storytelling as a research tool for enhancing the understanding of knowledge creation, acquisition and conversion into innovation and innovative business activities is the methodological underpinning of this book's narrative approach. Meer
The concept of dynamic capabilities, especially in terms of organizational knowledge processes, has become the predominant paradigm for the explanation of competitive advantages. Meer
A visual and interactive guide to building and communicating strategies that actually work
YOUR STRATEGY HAS SEVEN SECONDS TO CAPTIVATE ITS AUDIENCE So how are you going to present it? Meer
Move past the obstacles and implement your new strategy
Move is your guide to mobilizing your whole organization to take your business forward. Whatever your needed transformation may be: a new initiative, a new market, a new product, your fresh strategy is up against a powerful foe: an organization′s tendency to stay very busy and completely engaged what it′s already doing. Meer
This book suggests that the solution to the current leadership crisis lies in leaders' self-cultivation process, emanating from their deepest values and culminating in their contribution to the common good. Meer
The Quadruple Innovation Helix concept is the synthesis of top-down policies and practices from Government, University and Industry balanced and shaped by bottom-up initiatives and actions by Civil Society. Meer
"Randy has crafted an invaluable book, no matter where you are in the journey of organizational change management. A must-have guide you will refer to again and again. Meer
This book argues that the strength of our dynamic society is a market economy, which functions well only if positive and constructive marketing practices are performed. Meer
This book presents a selection of studies that have applied Operational Research methods to improve emergency planning in healthcare, to include both A&E and public health emergencies like epidemic and natural disasters. Meer
This edited collection explores how digitalization is changing the management of innovation, and the subsequent implications for the next phases in its development. Meer
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