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Much has been written about the British experience in India. This book provides a study of British businesses in Calcutta, particularly the managing agency houses. Meer
This first volume in the series addresses the pressing need to align business practices with the requirements of a sustainable world. Delivering new models for conducting business, implications of undertaking new approaches, and ways businesses are transforming and being transformed by their environments. Meer
Rethinking the Future of Europe has brought together three contrasting collections of contributions: the incrementalist perspective concerning the step by step development of Europe, the more radical reform/restructuring approach to the future of Europe, and a view of Europe from the outside. Meer
The global energy system stands at the verge of a far-reaching paradigm shift. The established model of centralized supply services will be challenged by new, decentralized technologies, with Germany being an international role model for energy efficiency and renewable energy generation. Meer
In most organizations, errors - although common and unavoidable - are rarely mentioned bottom-up. Using this example of the high risk aviation industry this book assess how active error management can work and lead to success. Meer
Presents papers which grapple with some of the most important developments and challenges in International Business, both for the firms who must fashion strategy within a rapidly changing world economic order and researchers who seek to explain the nature of these shifts and how firms respond. Meer
Clients are consistently demanding lower prices at the time of each purchase and companies can only react by reducing costs. This volume shows that the only way to do this, is to reinvent the business model. Meer
Uses research and real world case materials to examine how market performance can be sustained, even during a period of austerity, by the implementation of innovation-based growth opportunities and the exploitation of technology. Meer
The book examines the changing external environment of organizations. This book explores the contradictions within the global capitalist system and their consequences to assess and find ways in creating new knowledge for managers/leaders to reorient themselves in appropriate restructuring of organizations to better serve their stakeholders. Meer
This book is an invaluable repository of knowledge that brings clarity to key issues and trends for practitioners, academics and students of luxury brands. Meer
The sales team can often make or break the success of new brands or products. This comprehensive guide provides strategies, models and checklists to help managers and directors strengthen the relationships of their firm's sales force with their own or other brands, maximizing turnover and profit in the long run. Meer
Making innovation in the workplace highly accessible, Coaching for Innovation presents a step-by-step guide which is full of practical tips, models, exercises and interviews with HR and business professionals. Meer
Humanistic Marketing is a response to the currently growing mega-trend call for rethinking marketing. The book organizes current thinking around the problems of marketing theory and practice as well as solutions and ways forward, providing a diverse exploration of the position of marketing in the face of challenges for societal transformation. Meer
All organizations must cope with future uncertainties. These uncertainties affect the strategic choices they make. They must commit scarce organizational resources to future outcomes which they have little assurance will come into being. Meer
Survival to Growth explores human nature and illustrates how occupational goals and objectives can be achieved by applying a basic organizational approach while upgrading the skill level of each company employee. Meer
Crony Capitalism in India provides a comprehensive and scholarly examination of the important topic of crony capitalism, filling an important gap in the market. Meer
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