Strategisch management

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P. Vogel

Generation Jobless?

gebondenEngels9781137375933 11-3-2015

Offering guidance on the opportunities and threats for future generations, and featuring interviews with business leaders, this book provides a constructive look at change. Meer

43,69

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Alex Stephany

The Business of Sharing

gebondenEngels9781137376176 9-3-2015

Providing a colorful insight into the people at the forefront of the emergent Sharing Economy, a movement predicted to already be worth around $26B a year, this book gives vital advice to anyone thinking of starting or investing in a collaborative consumption business. Meer

47,35

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J. Marques

Courage in the Twenty-First Century

gebondenEngels9781137383129 25-10-2013

Courage outlines the art of moving forward both in professional and personal life. Marques offers a strategy for self-renewal in order to divulge the virtues and viewpoints to successfully move from one career to another. Meer

61,99

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H. Aghazadeh

Principles of Marketology, Volume 1

gebondenEngels9781137383143 17-11-2015

In Principles of Marketology, Volume 1: Theory , Aghazadeh explores the definition, origins and framework of a new methodology for helping organizations better understand their market and competition. Meer

61,99

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Reimagining Work

gebondenEngels9781119389569 21-11-2017

Thrive in the new economy by leading ahead of the next evolution Reimagining Work is the business leader′s guide to surviving and thriving in the new on–demand economy. Meer

27,34

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P. Donzé

A Business History of the Swatch Group

gebondenEngels9781137389060 10-4-2014

This book offers a detailed and full analysis of the strategy which enabled the Swatch Group to establish itself on the world market. In particular, it tackles the issues of production restructuring, with the opening of subsidiaries in Asia, and the implementation of a new marketing strategy, characterized by the move towards luxury. Meer

171,79

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Real Luxury

gebondenEngels9781137395566 27-8-2014

Real Luxury examines what a 'luxury brand' is from economic, sociological and psychological standpoints. It spells out the challenges the industry is facing and puts forward a new, practical model aimed at reviving and protecting luxury brands, based on the authors' hands-on experience in the industry. Meer

61,99

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Leadership of Chinese Private Enterprises

gebondenEngels9781137402332 1-2-2017

This original book presents in-depth research into thirteen successful Chinese private enterprises through interviews with their founder-entrepreneurs. Meer

183,99

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Routledge Companion to International Hospitality Management

GebondenEngels9781138386372 10-11-2020

The hospitality sector is facing increasing competition and complexity over recent decades in its development towards a global industry. The strategic response to this is still that hospitality companies try to grow outside their traditional territories and domestic markets, while the expansion patterns and M&A activities of international hotel and restaurant chains reflect this phenomenon. Meer

297,15

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Peter S. Cohan

Startup Cities

paperbackEngels9781484233924 8-2-2018

This book offers a comprehensive model for explaining the success and failure of cities in nurturing startups, presents detailed case studies of how participants in that model help or hinder startup activity, and shows how to apply these lessons to boost local startup activity. Meer

54,99

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Brand Desire

PaperbackEngels9781472988164 3-9-2020

26,53

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Jo Owen

Smart Work

PaperbackEngels9781472992529 16-9-2021

21,79

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Jerry Schaufeld

Commercializing Growth

paperbackEngels9781484275016 8-12-2021

Link commercial growth and value to management and governance. The guidance provided in this book helps you take the valuation of today—an arcane, statistical methodology—and bring it into the realm of modern management decision making. Meer

54,99

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Patrick Caldwell

People Ops

paperbackEngels9781484298183 8-11-2023

Learn how to deal with difficult employee demands, what candidates actually think about recruitment processes, how to navigate layoffs, address the gender pay gap, and protect your time and wellbeing. Meer

42,99

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K. Strang

The Palgrave Handbook of Research Design in Business and Management

gebondenEngels9781137379924 5-3-2015

The Palgrave Handbook of Research Design in Business and Management uses a new state-of-the-art research design typology model to guide researchers in creating the blueprints for their experiments. Meer

183,99

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Analytics, Innovation, and Excellence-Driven Enterprise Sustainability

gebondenEngels9781137393012 22-4-2017

This book offers a unique view of how innovation and competitiveness improve when organizations establish alliances with partners who have strong capabilities and broad social capital, allowing them to create value and growth as well as technological knowledge and legitimacy through new knowledge resources. Meer

171,79

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T. Watson

Eastern European Perspectives on the Development of Public Relations

gebondenEngels9781137404244 19-8-2014

The National Perspectives on the Development of Public Relations: Other Voices series is the first to offer an authentic world-wide view of the history of public relations. Meer

61,99

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T. Watson

Middle Eastern and African Perspectives on the Development of Public Relations

gebondenEngels9781137404275 7-11-2014

The National Perspectives on the Development of Public Relations: Other Voices series is the first to offer an authentic world-wide view of the history of public relations. Meer

61,99

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Tom Watson

Perspectives on Public Relations Historiography and Historical Theorization

gebondenEngels9781137404367 11-6-2015

The National Perspectives on the Development of Public Relations: Other Voices series is the first to offer an authentic world-wide view of the history of public relations. Meer

61,99

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Another State of Mind

gebondenEngels9781137425805 15-12-2014

By returning to the source and the source texts, this book deepens the understanding of certain important ideas and notions which affect our present thinking. Meer

122,99

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