Strategisch management

Neem de juiste beslissingen op het juiste moment met boeken die strategie concreet maken. Of het nu gaat om concurrentieanalyse, positionering of groeistrategieën – deze titels helpen je vooruitkijken én koers houden.

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J. Lindemann

The Economy of Brands

paperbackEngels9781349312818 7-5-2010

In many businesses brands account for the majority of shareholder value. It is crucial to understand how the economy of brands works and can be exploited to create sustainable value. Meer

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The Handbook of Global Outsourcing and Offshoring

paperbackEngels9781349313907 9-10-2009

This book offers a broad perspective on issues relating to the sourcing of systems and business processes in a national and global context, examining the client's and the vendor's involvement in sourcing relationships by putting the emphasis on the capabilities that each side should develop as a result of their interactions with each other. Meer

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T. Yi

The Oil and Gas Service Industry in Asia

paperbackEngels9781349314003 13-5-2010

This book investigates the business strategies chosen by oil and gas service companies operating in China, Singapore and Malaysia. It provides an analytical view of the reliability of strategic theoretical frameworks based on Western business practice but applied in a non-Western business environment like Asia. Meer

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Kenneth A. Loparo

Rethinking Coaching

paperbackEngels9781349316519 27-10-2010

Coaching is being proposed as the best method to encourage a change in the ideologies that have brought about the credit crunch. The authors' concern is to show how coaching can widen its intellectual range to become a progressively more effective technique within organizational life. Meer

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Marianne Coleman

Women at the Top

paperbackEngels9781349321803 10-2-2016

The authentic voices of sixty successful women, identify the challenges that they have faced in their careers and the ways in which they have overcome them. Meer

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Kenneth A. Loparo

Personal Brands

paperbackEngels9781349322268 27-10-2010

The personal brand, like commercial brands, can become a means of affirming identity, highlighting ability and establishing reputation. Successful, stand-out people build their personal brand and make it count in their professional and personal lives. Meer

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I. Derungs

Trans-Cultural Leadership for Transformation

paperbackEngels9781349327935 30-11-2010

Challenging and innovative in its approach this book explores leadership development on many different levels in an era of internationalization when societies and organizations are becoming increasingly multicultural and undergoing many changes. Meer

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The Compliance Business and Its Customers

paperbackEngels9781349329342 22-10-2012

The internet has changed the way consumers interact with companies. Businesses must maintain good levels of customer service in a digital world where old strategies may no longer suffice. Meer

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Charles-Edouard Bouée

China’s Management Revolution

paperbackEngels9781349330584 24-11-2010

As one of the world's largest economies China is facing many unique management challenges in the wake of the financial crisis. The future presents many opportunities for growth and commerce but new management skills must be developed to cope with these issues. Meer

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Spaces of International Economy and Management

paperbackEngels9781349335947 13-12-2011

A structural overview of the new field of management geography including globalization, embeddedness of MNEs, networking, hybridization, regional economies, technology, acculturation, internationalization, IHRM and implications for management and government. Meer

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Competitive Strategies

paperbackEngels9781349337279 30-11-2012

This book proposes a new framework to effectively manage both offensive and defensive marketing strategies. It reinterprets the competitive challenge as a circular journey, that is, an endless sequence of three competitive "seasons. Meer

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Learning From World Class Manufacturers

paperbackEngels9781349338658 4-12-2012

Manufacturing managers are still focused on the short-term tactical issues related to their business. Strategic issues tend to receive less attention. Meer

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Coherence in the Midst of Complexity

paperbackEngels9781349341474 15-12-2011

A discussion on the social complexity approach, where dialogue and stories allow for the degrees of freedom needed for the opportunities of emergence to take root. Meer

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Andy Bass

Start with What Works

PaperbackEngels9781292341118 27-4-2021

Start With What Works shows you a faster way to grow your business by using the resources, people and customers you already have at hand. When trying to grow, managers often look outside the organisation for something new. Meer

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A. Brady

The Sustainability Effect

paperbackEngels9781349543144 15-9-2005

Corporate sustainability, corporate social responsibility, corporate citizenship and corporate reputation are without a doubt 'hot topics' for today's business. Meer

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D. Yang

Understanding and Profiting from Intellectual Property

paperbackEngels9781349543168 24-4-2008

A new look at the strategic and managerial issues surrounding intellectual property (IP) and international commercialization in the international market. Meer

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W. Messner

Intelligent IT-Offshoring to India

paperbackEngels9781349319398 14-4-2010

Enables companies to discuss and organize offshoring IT work to India and the opportunity to industrialize the IT delivery chain allowing countering cost pressures. Meer

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Sunset in the Land of the Rising Sun

paperbackEngels9781349321841 7-5-2010

Even casual observers will be familiar with the Cherry Blossom or Sakura tress of Japan. When in full bloom the sight is spectacular but it sadly only takes a week until the tree is bare. Meer

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Women and the New Business Leadership

paperbackEngels9781349322565 20-2-2016

In The Woman's Place is in the Boardroom the authors put the business case for more women on company boards. In the next book they explained how to achieve it. Meer

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When Teams Work: How to develop and lead a high-performing team

PaperbackEngels9781292278483 21-7-2022

Discover the secrets to high performing teams from the success stories of sport, military and restaurants – and what to do if your team isn't working. Meer

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